Create scientific images and illustrations with AI

Academia Raetica, ibW Höhere Fachschule Südostschweiz

Artificial intelligence facilitates academic work – from ideation through research to data analysis and text generation. However, visual presentation is also gaining importance: complex content can now be precisely visualized through AI-powered images and graphics. In this seminar, you will learn how to create targeted visual content using current image generators such as GPT Image, Nano Banana, Adobe Firefly, etc. You will discover how precise prompts lead to photorealistic results or creative styles.

Through practical examples, you will develop images for scientific presentations, marketing projects, and social media. You will also learn about the differences between tools, their optimal use cases, and the most important legal frameworks for commercial use. This enables you to use AI image generation professionally and in compliance with legal requirements.

Look forward to the following course highlights

• Understanding the Basics: Fundamental knowledge of AI image generation and how the tools work; ethical aspects

• Tool Comparison: Chat GPT Image, Google Nano Banana, Adobe Firefly, Microsoft 365 Copilot, Midjourney, etc. – strengths, costs, and application areas

• Topic Finding & Outline: AI as a source of inspiration and for sharpening your research question

• Applying Prompt Techniques: From thought or data to image and text – achieving realistic and creative results, i.e., using AI for data processing and formulation; what to consider when prompting, citing, and declaring

• Optimizing Workflow: Integrating AI images, graphics, and texts into academic presentations, social media, and websites

• Best Practices: Dos & Don'ts for using AI

• Developing your own visual concept with AI tools for academic papers or scientific posters

• Ensuring Legal Compliance: Licenses, copyrights, and commercial use

Your Benefits for the Future

• You create the foundation for professional images, texts, and graphics with AI.

• You optimize workflows for marketing and presentations of academic papers.

• You know the legal basics for using AI images, graphics, and texts.

General information and fee

• Dates: Friday, April 10, 2026, 09:00 – 12:00 and 13:15 – 16:45

• Place: Innovation Center Davos, Obere Strasse 22, Davos Platz, Seminar Room Ground level

• Lecturer: Fabio Aresu (Extensive experience as entrepreneur, consultant, and lecturer in Marketing & Business Communication, AI specialist in practical applications and implementations)

• Language: English

• Target audience: Researchers at all career stages from member and partner institutions of Academia Raetica.

• Course fee for participants from Academia Raetica member or partner institutions: 100 CHF

• Fee for external participants (not working at an Academia Raetica member or partner institution): 160 CHF

• Registration deadline: March 13, 2026

• Max. number participants: 12 (min. number participants 8)

• Our terms and conditions

• Course Coordinator: Daniela Heinen, daniela.heinen@academiaraetica.ch, phone 081 410 60 84

• A "Certificate of Attendance" will be issued, if you complete the course on April 10, 2026.

Registration

For any questions regarding the transferable skills courses of Academia Raetica or if you encounter issues with the registration process, please feel free to contact Daniela Heinen. Please review our terms and conditions.

You will promptly receive an automated email response containing your registration details. The final confirmation of your course placement will be sent to you a few days later.

Email: daniela.heinen@academiaraetica.ch
Phone: +41 81 410 60 84

Academia Raetica
Obere Strasse 22
7270 Davos Platz